News from the front..

Romney and Ryan, also known as:

..are getting amped up for Tampa after having playing mostly defense these past two months. It seems that their version of The Battle of Britain, London Blitz, etc. has born fruit. They have not only blunted the massive spending and ad blitz by the Obama campaign, but have significantly defused its effect with the release of strategic ads of their own:

A new study by Vanderbilt University found that an ad from Mitt Romney criticizing President Obama over a super-PAC attack that insinuated the presumptive Republican nominee was responsible for the death of a cancer patient is having a measurable effect on swing voters.

The study found that Romney's "America Deserves Better" commercial was resonating with swing voters, moving "pure independents" who remained undecided some 6 percentage points in the Republican's favor.

The researchers said this was the first ad of the campaign cycle they had studied that resonated with true swing voters.

"What is new here is that the 'America Deserves Better' ad seems to score points for Romney," Ad Rating Project leader and Vanderbilt political science Professor John Geer told UPI.


"It was the first time among all the ads we have studied where a Romney attack moves down the president's numbers among pure independents," he continued.

The ad, which has aired in Iowa, takes the president to task over an ad cut by his super-PAC featuring the widower of a cancer victim. The man in the commercial was laid off of his job as a steelworker when the company he worked for was bought out by Bain Capital, and speaks about losing his health insurance. But Romney had left Bain at the time of the takeover, the woman carried her own insurance, and she was diagnosed with cancer some six years after her husband was laid off.

In the commercial, the Romney campaign criticizes Obama of trying "to use the tragedy of a woman’s death for political gain."

“What does it say about a president’s character when he had his campaign raise money for the ad, then stood by as his top aides were caught lying about it?” the narrator says. “Doesn’t America deserve better than a president who will say or do anything to stay in power?”

The president looked to distance himself from the ad during a press conference earlier this week, noting his campaign was not legally allowed to coordinate with the super-PAC.

“I don’t think that Gov. Romney is somehow responsible for the death of the woman who is portrayed in that ad,” Obama said. "But keep in mind this is an ad that I didn’t approve, I did not produce, and as far as I can tell, has barely run.”

So, now the festivities in Tampa start up and, with them the eventual nomination of Romney as the official candidate of the Republican Party. Of course, this means that all of the accumulated resources and funds available to the GOP will be at his disposal.

The humming sound you hear is the Death Star cycling up and going through its final system checks before coming on line next week after the convention. They'll probably crank up the main gun and fire a few sighters to get it BZO'ed.

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